How Samsung improved the S-series for content creators

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We’re just around the corner from this year’s Unpacked event where we expect an announcement from Samsung introducing its newest flagship devices from its iconic S-series. This year, we expect the new S22 lineup and possibly one or some Note devices.

The S-series is iconic for Samsung and for the industry. Over the years, it solidified its place as a leading flagship series boasting of the latest innovations in engineering, design, and technology. First debuted in 2010, the company has always shown its interest in prioritizing camera innovations offerings its customers the latest and greatest in mobile photography — even when it wasn’t all the rage yet.

Panorama, for instance, debuted on the first-ever S-series device in 2010 and offered a new way to take photos as well as introduced an enhanced camera with LED flash — yes. LED flash was a special feature back then.

As the years flew by, Samsung constantly strengthened the series by adding more and more mobile photography firsts and innovations such as the Burst Shot on the Galaxy S3, Dual Shot on the S4, and a camera quick launch feature on the Galaxy S6.

We also saw the debut of gesture-based controls that allowed users to control their phones with a wave of their hands.

Quality has also improved over the years, obviously. We know have phone cameras that can accommodate over 200+ megapixels but consumers would pay a pretty penny for just a couple of megapixels way back when.

To give its customers the best value, Samsung innovated by bringing in a dual-pixel image sensor to mobile phones — similar to DSLR cameras. This was the company’s step in improving low-light performance for its cameras.

Over the years, Samsung has also improved its algorithms to make it smarter and more intuitive in correcting and enhancing photos.

With mobile phones evolving past their basic uses, smartphone photography and videography began to rise. Content creation was popularized and these handheld devices became reliable equipment for a new generation of creatives.

Samsung continued to support this creation generation by introducing creator-focused features such as Super Steady mode. Debuting on the S10, it allowed users to capture smoother videos as if on a gimbal — perfect for the rising popularity of vlogs and organic video content.

Optical Zoom was also infused with Samsung’s Space Zoom as well as AI-powered digital zoom.

Fast forward a couple of years later, the smartphone camera craze is still at large with the Galaxy S20 Ultra debuting with a 10-megapixel shooter with a 64-megapixel partner by its side.

Coming from an age of VGA and 1-2-megapixel phone cameras, I’m still amazed at the leaps technology has made in the last couple of years and Samsung was along for the ride the whole way.

The company further strengthens its devices as partners for content creators by adding more features such as Director’s View, Vlogger’s View as well as upgrading hardware to support 4K recording and higher frame rates for super-smooth video.

https://www.youtube.com/watch?v=W_kk-AfcbNI

This February, Samsung is set to reveal its latest flagship and, with it, its latest innovation in the smartphone industry. Constantly enforcing its “own the night, dominate the day” theme, it shouldn’t be a surprise that the cameras are getting a boost — it’s just a matter of how much and what kind.

The Samsung Unpacked event is scheduled for February 9, 2022. It can be viewed live through Samsung’s website or official social media accounts.

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