There is truly no denying that young tech brand realme has shown exceptional growth in the industry since it entered the local market back in November 2018. In less than four years, the brand has achieved tremendous success by providing quality tech products and services to complement every Filipino’s modern lifestyle.
Recently, realme was hailed the number 1 smartphone vendor in the Philippines for 2021 by global research firm Canalys based on its local sell-in data for Q1-Q4.
On the global level, as of Q3 2021, realme also became the youngest smartphone brand in the world to reach 100 million accumulative shipments and join the Top 5 smartphone brands worldwide based on Canalys Q4 global sell-in data. Moreover, realme was also hailed the fastest-growing 5G Android smartphone brand worldwide in Counterpoint Research’s Market Pulse Service in Q3 2021.
Coming off the heels of these milestones, realme is determined to maintain this momentum and dare to leap higher, further, and stronger for 2022. During the recently concluded realme Brand Summit on February 11, the brand shared that it will continue its winning user-oriented philosophy and continued product innovation as a brand that is for and by the youth.
“realme is and will always be a user-oriented brand, and our products are the key to our success. We seek to understand our customers’ needs and optimize our product portfolio to meet the market needs and situation in this ever-evolving landscape,” shares Austine Huang, realme Philippines’ VP for Marketing.
As part of its product vision, realme focuses on becoming a 5G leader by bringing more cutting-edge 5G-enabled devices to the Philippines. In addition, the brand will continue to expand its ecosystem by growing its well-loved AIoT portfolio, as well as launching the first realme TechLife partner brand DIZO in the country.
Apart from product innovation and expansion, the brand is also committed to furthering its reach and accessibility. realme will focus on providing its top-notch services through its availability in new purchase channels, as well as increased service center coverage to provide a seamless user journey to all consumers.
Lastly, the brand also plans to give back to its community by uplifting their lives and enabling their passions through a series of branding campaigns. This includes a stronger presence in the e-sports and gaming scene through the much-anticipated realme Mobile Legends Cup, with Season 6 and Season 7 coming this year, among many other exciting initiatives.
realme will also be fully supporting the Philippine National Esports Team, SIBOL, as its official smartphone partner as they face other countries on the international stage. In addition, the brand will also continue to empower and support today’s youth by partnering with organizations through its Dare To Dream social program.
“We couldn’t thank the realme Squad enough for their continued love and support these past few years. As we begin another chapter, we are dedicated to leap higher, further, and stronger in the pursuit of our goals to offer the best products and services to our Filipino fans,” shares Huang.
First realme TechLife partner brand DIZO launches in the PH with early-bird discounts
In line with its goal of providing a smart TechLife to more Filipinos, realme officially launched its first partner brand DIZO during its Brand Summit livestream.
With its philosophy of empowering its consumers to “Be Different”, DIZO offers various tech products ranging from Smart Entertainment, Smart Care, Smart Home, and Smart Accessories to complement every consumer’s unique personalities and lifestyles.
As part of its launch line-up, DIZO will have 13 different products for consumers to choose from. These will be available starting February 12, 12 a.m., via the DIZO Philippines Flagship Store on Lazada.
The brand will offer five stylish and impressive audio products, namely: DIZO GoPods (SRP PhP 2,599), DIZO GoPods D (SRP PhP 999), DIZO GoPods Neo (SRP PhP 1,999), DIZO Buds Z (SRP PhP 1,499), and DIZO Wireless (SRP PhP 999).
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Under the Smart Care category, the DIZO Watch 2 will be available for SRP PhP 1,999. This smartwatch is designed to be a 24/7 health companion with its heart rate and blood oxygen monitors, 15 sports modes and a large 1.69” touchscreen display.
The brand also offers a wide range of Smart Accessories, including a 2-in-1 Cable (SRP PhP 199), Type-C Cable (SRP PhP 179), Micro-USB Cable (SRP PhP 159), and 5W Charger (SRP PhP 179) to provide optimal support for various devices.
Lastly, DIZO will offer two classic feature phones, the DIZO Star 500 (SRP PhP 1,299) and the DIZO Star 300 (SRP PhP 799). These phones offer a new standard of reliability as they boast essential capabilities for communication, storage, and battery.
As an introductory offer, DIZO products will be available at up to 30% OFF from February 12 to February 14. The Squad can also avail of an additional 5% OFF when they follow the DIZO Flagship Store on Lazada.
