LG Styler launches in PH as a complete clothing care

Coming into the second year of the pandemic, cleanliness and safety is still the number one priority for families. Even as vaccinations are slowly rolled out, nothing beats preparedness in keeping sickness at bay. Worldwide innovators, such as LG, have been hard at work to provide tools to help in the new normal.

Its newest product, the LG Styler, is designed to keep clothes fresh and clean without needing to launder them excessively.

In a recent online event, LG introduced Styler to the local market. Hosted by LG Brand Ambassador Stephanie Zubiri, the event showcased the different uses the LG Styler has for individuals from all walks of life. LG envisions Styler as the future of wardrobe management, especially with the Philippines’ unpredictable weather.

Normal clothes are easy to wash, but some, such as outerwear like jackets, or dresses with fragile fabric, are a different story. This is where the LG Styler comes in.

With the Styler, all you need to do is put your clothes inside and it’s good as new in minutes – no fuss and definitely, no damage. You can also do this to shake off wrinkles and odors. You can take care of suits, dresses, sweaters and more with the touch of a button, so you and your clothes will always look at your best.

Shake off odors, leaving your clothes fresh and clean. You don’t have to worry about special fabrics. The LG Styler prevents shrinkage and damage courtesy of its Heat-Pump Technology. Gently dry clothes that require special care without worrying about shrinkage or damage. No more dampness or accidental damage – only fresh, clean clothes as they were meant to be.

During the event, event host Stephanie, who’s a mom and a journalist, shared how she loves using Styler to sanitize her kid’s stuffed animal toys. She interviewed Victor Basa and Dra. Vicki Belo who both shared their unique perspective on how the Styler helps them at home and at work.

Victor, actor and fashion blogger, appreciates great clothing and the transformative power they possess.

“I have these prized menswear pieces that really make you feel good wearing, a custom suit, Italian bespoke trousers, heirloom barong, and they all deserve the proper care and longevity. The LG Styler is definitely a game-changer. I often have to bring out my seldom used clothes like my barong out of the closet for my hosting gigs and so I don’t need to get out for dry cleaning! It’s like having your own valet or gentleman’s gentleman at home, specifically responsible for my clothes. It also looks great in my interior because of the reflective mirror finish and sleek design.”

While Dra. Vicki Belo, founder and medical director of Belo Medical Group, the pioneer and number one medical aesthetic clinic in the country, was elated with her new home dream machine and all its amazing features.

“I’m obsessed! Thanks to LG Philippines for bringing it here. I saw it in Milan around 3 years ago. The first thing I loved about it is the ease of use! I’m not that techie so I can easily operate this after unboxing. I also like the fact that you can practically use it every day. We wear PPEs as doctors in Belo clinics so as soon as I remove it, pasok agad in the Styler. It feels as if I have a whole new wardrobe in my walk-in closet because I have a lot of delicate items that I wouldn’t wear as often, like the couture dresses, so now I can freshen them all up. Also, lahat na we wanna put inside the LG Styler, and not just the clothing, even the stuffed toys of Scarlett.” The one-of-a-kind appliance can effectively prolong the life of not only clothes but a whole variety of household items.

At the core of Styler is the patented LG TrueSteam technology, which eliminates over 99.9 percent of the germs and bacteria found in clothing and toys and is approved as asthma and allergy friendly by the Asthma and Allergy Foundation of America (AAFA).

Clothes placed on the moving hangers shake out wrinkles and unpleasant odors while the Gentle Dry cycle removes moisture quickly and thoroughly. Heat Pump Drying reduces energy consumption by recycling heat from the hot, moist air inside Styler, and Pants Crease Care creates a crisp crease-line without an iron.

In addition, style icon and fashion+travel blogger Laureen Uy with 1M followers on Instagram posted about how amazing is her new LG Styler. Representing a new way to care for her designer clothes and other accessories, the Styler boasts many practical uses and thoughtful features including a mirror-like finish that fits her snazzy space and chic personality.

Aside from being functional, it’s sleek, stylish, and blends well with any interior. Whether you’re living by yourself or with a family, the LG Styler is a key piece in anyone’s wardrobe. With it, you can refresh clothes in the comfort of your home. From unpleasant smells, harmful pollutants, dripping wet, wrinkles, seasonal clothes and even difficult to clean items – effortlessly remove them quickly and effectively at your home.

LG also remains committed to providing smart solutions for its appliances. The Styler can be controlled using your smartphone. ThinQ app lets you operate or monitor precious garments from anywhere, anytime. You can use Cycle Download to add newly developed care cycles.

Knowing the need to efficiently eliminate harmful bacteria and viruses in the community, LG recently donated Styler and Wearable Air Purifiers and more than 2000 hygiene kits to the local government of Pasig City through Mayor Vico Sotto.

LG has always been a long and ardent supporter of the LGU where the LGEPH headquarters is located. Over the past months, during the height of the COVID-19 pandemic, LG also donated washing machines, refrigerators, and digital signage displays to help out city frontliners and its constituents.

Seungjae Kim, LG Philippines’ Managing Director, shares his piece on how the LG Styler can benefit Filipino families and the community.

“The LG Styler provides a fast and easy way of disinfecting your clothes, which is crucial in the time of COVID. It helps keep you and your family safe. It is also a perfect addition to any household, whether you’re living alone or with a family. We also believe that the CSR initiatives we have done, including the recent Styler donation will make a difference in helping out Pasig City’s civil servants.”

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OPPO Reno4: Portrait photography

01/23/2021

Remember when OPPO Reno4 came out and we saw its cameras put to the test in a real-life photoshoot for the visual album of local celebrity Nadine Lustre? Published by Preview PH, OPPO showed what exactly the Reno4’s cameras could do, and, indeed, the photos that came out were vibrant, detailed, and quite impressive.

Not to downplay the capabilities of the device but we’d like to think that these photos came out as brilliantly as they did because of other factors as well. Being a professional shoot, there may have been professional lights, an experienced photographer, a well-designed set, a professional makeup artist, and, of course, a beautiful model.

With that in mind, we decided to try and shoot some portrait shots ourselves with the equipment not to disprove the aforementioned shoot, but to see how the Reno4 would fair in the hands of normal people like us. Using just a ring light, some smart lights, and our home as a makeshift studio, we wanted to see what we could achieve by shooting in the device’s different modes.

Here are a couple of shots we were able to churn out without having a complicated setup. Do take note that these photos did go through some minor editing to bring out some details.

Colors are noticeably vibrant and the overall contrast of the above photos positively enhanced each image. For its artificial bokeh, though, you can still see some hair that were blurred out by the phone’s AI.

During the interview, Lustre mentioned loving the Reno4’s AI Color Portrait which desaturates the background but keeps the subject colored. As you can see below, cutouts are pretty accurate. Often times, though, colors would bleed on the hairline, for example, but it’s not destructive and could possibly be avoided if there were more lights to separate the subject from the background. We see this feature to be great for creating artistic shots.

We also decided to step out and test the Reno4’s Night Flare filter for portraits. Unfortunately, we found this mode to be the most finicky among the ones we’ve tested. We often got the “need more light” warning even if we had a direct light on the subject. Photo quality is also inconsistent as it bounced around from being sharp to muddy.

We couldn’t quite get an image as sharp as the ones from Lustre’s photo set but, again, we only worked with very basic equipment. Theoretically though, if a proper light setup was present or perhaps even just stronger ones, you could get really nice shots with pretty background bokeh lights.

But all things considered, we still found the below samples to be more than enough for social media posting.

So as you can see, in the hands of regular people like us, the OPPO Reno4 still produces quality photos that are quite impressive. There is a bit of inconsistency at times but, considering everything else OPPO offers with this phone, you’re getting a good set of cameras on a solid device.

For the rest of its specs, the OPPO Reno4 is equipped with what the company calls an “innovative quad-cam” setup. It’s composed of a 48-megapixel wide-angle camera utilizing a Sony IMX586 sensor, 8-megapixel ultra-wide angle, 2-megapixel mono camera, and 2-megapixel macro. The setup isn’t unfamiliar but it’s proven to be one that works. As with a lot of mobile cameras, you’ll need a lot of light to really get the best quality possible.

But overall, we’re happy with the performance of the Reno4’s rear cameras. There’s no crazy post-processing even with Dazzle Color Mode on that intelligently boosts colors and details. This is something we appreciate because you get neutral but well-saturated colors and room to edit them if you wish to.

The 32-megapixel front camera isn’t bad as well. In fact, it was consistently able to produce sharp photos even with indoor light. But again, as the light started to fade, images would lose their sharpness and details are lost.

As an all-around, everyday camera, the OPPO Reno4 is a great performer. It churns out sharp, properly saturated photos in a number of different scenarios. Bright lights are the camera’s best friend as it performs at its best when there’s a lot present.

It’s just a shame that OPPO didn’t have any kind of image stabilization for the main camera. Shakes can become visible in photos every so often even with adequate lighting.

The lesson we learned during our time with the Reno4 isn’t anything new when it comes to mobile photography – bright lights are your best friend. We were happy, though, that even in the hands of amateur photographers, the device is still able to produce impressive-looking portraits worthy of being posted.

Do you own an OPPO Reno4? Tweet us and share your best portrait shots with @moderncreatures! We want to see ’em!

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